Stella Costantini

How can we build a Brazilian jewelry brand that combines style and confidence, reflecting the individuality of women who seek to express themselves with sophistication and originality?

Areas of expertise

Brand strategy
Visual identity

Stationery

The project

Stella Costantini is a Brazilian jewelry brand that combines creativity and original design to create exclusive pieces. Our challenge was to translate this essence into a brand identity that conveys sophistication and originality, celebrating freedom of expression and each woman's individuality.

With this purpose in mind, we developed Stella Costantini's brand strategy, positioning, and visual identity.

For the visual identity, we created a sophisticated typographic logo with distinctive details that give the brand its personality, complemented by an exclusive monogram formed by intertwining the brand's initials. The burgundy, beige, and black color palette reinforces a sense of luxury, while the graphic elements and applications across stationery and packaging create a distinctive and cohesive brand experience.